Privacy

  • Cookieless Tracking with GA4

    07.11.2021 | Privacy, Tracking

    Due to its new data model, cookieless tracking with GA4 needs some additional configurations to work properly. Unlike Universal Analytics, this feature is not provided by default. In his blog,...

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  • Due to its new data model, cookieless tracking with GA4 needs some additional configurations to work properly. Unlike Universal Analytics, this feature is not provided by default. In his blog,...

    Mehr lesen

  • Reliable website tracking with server-side Google Tag Manager

    19.05.2021 | Privacy, Tracking

    Reliable website tracking is becoming increasingly difficult in view of stricter preventive measures by browsers and other anti-tracking tools. Recently, the server-side Google Tag Manager has offered the option of...

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  • Reliable website tracking is becoming increasingly difficult in view of stricter preventive measures by browsers and other anti-tracking tools. Recently, the server-side Google Tag Manager has offered the option of...

    Mehr lesen